Poindus Systems (6599) held a press conference today (26th) to disclose a significant announcement. The board of directors has approved the acquisition of 100% equity of Varlink Limited, a UK-based hardware channel distributor, for £1.5 million (approximately NT$60 million). The transaction is set to be completed on April 30^th  with internal funding. It is anticipated that this move will expand Poindus Systems’ footprint in the UK and European markets and increase its market share.

Following the acquisition, the Varlink management team will remain unchanged.

Established in 2005 Varlink distribute Automatic Identification (Auto ID) and Electronic Point of Sale (EPoS) products and related services to UK & Ireland based System Integrators, App developers, Value Added Resellers, EPoS, Hospitality & Auto ID Solution providers and hardware resellers.

Sectors addressed by Varlink customers include Retail, Hospitality, Transport & Logistics, Healthcare, Manufacturing and Warehousing.

Varlink operates from its distribution centre in York where stock is held for day of order despatch to customers based throughout the UK and Ireland. Varlink’s Technology Support team offers technical training and has staging, configuration and warranty support capabilities as well is providing pre & post sales telephone support.

Varlink’s product range includes barcode scanners & hand-held data capture terminals, label, ID card and receipt printers, label design software, printer consumables, EPoS & Hospitality fixed position & hand-held terminals, payment terminals, EPoS peripherals and support contracts.

Brands distributed by Varlink include Zebra Technologies, Sunmi Technologies, Newland and TSC.

The addition of Poindus, predominately, Windows based terminals will add considerable strength to Varlink’s EPoS product range which includes its own brand SBV windows terminals and Sunmi Technologies Android products providing customers with a comprehensive product range which meets the needs of Hospitality, Leisure, Food & Beverage and Retail sectors.

Mr. Hu Muzhen, CEO of Poindus Systems, stated that “Alliances with established regional distributors have always been a strategic focus for the company’s development. Varlink brings onboard a highly experienced management team. We are confident that Varlink’s team will bring our combined business to a new level. The acquisition is expected to enhance Poindus’ channel sales capabilities whilst delivering enhanced levels of pre & post-sales service to its customers. Varlink will leverage Poindus Systems’ design and manufacturing capabilities to achieve strategic partnerships in the UK.”

Mr. Mike Pullon, CEO of Varlink, commented “I am excited at the prospect of bringing together Varlink’s Sales, Marketing, Support and Distribution skills and Poindus Systems’ product development capabilities and manufacturing advantages to strengthen Varlink’s Value Added proposition. I believe that this combination will bring tangible value to customers which will result in long term mutually beneficial relationships being established “.

About Poindus Systems Corp

Founded in 2009, Poindus has been an innovator in the point-of-sale market by creating revolutionary designs with modern aesthetics that stand out from the crowd at the very beginning. Its philosophy is to aim high as the benchmark for competitors instead of delivering ordinary products to the market, which accredits the brand “Poindus” reputation in history. To keep pursuing the higher value market rather than the price market is the first principle of the company. Besides POS hardware, it also offers Industrial IoT (IIoT) products, such as industrial touch screen computers and displays.

About Varlink

Varlink is the approved UK distributor for over 20 leading brands from Auto ID, Mobile Computing, Print, EPoS and more.  The experienced Project Support Team offer technical consultancy, conduct training and provide product demonstrations.  Varlink draws from an extensive range of manufacturers and products with UK based distribution and support network to supply and manage customer’s hardware needs faster. As a local distributor, delivering to the UK from the UK, it cuts service time and the cost to businesses.

Media Contacts:

Poindus Systems Corp
Brian Marshall
Media Contact
+886 2 7721 4688
[email protected]